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SEO 101′s IMSB Recap
Posted by Brian Mark on April 13, 2009 · 0 Comment
Carolyn shares a couple of presentations she gave at IM Spring Break earlier this month. The first was on the most common problems seen with potential clients, the second was on information architecture and content creation plans.
Amazon Tax & Fresh Content
Posted by Brian Mark on April 17, 2008 · 0 Comment
Controversial new law Amazon tax which closes a loophole for Internet retailers who derive sales through affiliate programs, plus the advantage of adding fresh content to your site.
The importance of good writing for SEO
Posted by Brian Mark on April 10, 2008 · 4 Comments
Bruce Clay Senior Editor Susan Esparza discusses the SEO Importance of Good Writing, and she compares the two opinions regarding copy writing – writing for the engines or writing for your readers.
Geo Targeting for Google
Posted by Brian Mark on March 12, 2008 · 0 Comment
Listeners asks about Geotargeting to Google and how Google indexes pages even when they are different languages.
Duplicate Content
Posted by Brian Mark on February 6, 2008 · 0 Comment
A discussion about duplicate content and programs like Googlebot, plus we look into comments made by Matt cutts regarding duplicate content on SEO Roundtable and his blog.
Site Improvements
Posted by Brian Mark on February 4, 2008 · 0 Comment
A blog post titled “Stand still and get passed” leads to a discussion on site improvements made and then sites standing still for months while the site owners let things slide.
Falsipedia
Posted by Brian Mark on January 11, 2008 · 2 Comments
Brian Mark speaks with Matt Griffith, creator of the website Falsipedia, which covers everything from Pop Culture to American Governance and is built in the style and design of Wikipedia, but witout the emphasis on facts. In fact, every article is intentionally wrong.
Key Compete
Posted by Brian Mark on September 27, 2007 · 2 Comments
How do you deal with competitors being able to buy your entire paid keyword list? We’ve got some suggestions, as well as a few of the services you may be interested in looking at if you haven’t already. We also get our white hats a little dirty in the second part of the show, giving [...]
On-Page Optimization
Posted by Brian Mark on August 13, 2007 · 2 Comments
In this episode, Brian and David talk about on-page factors and how to align them for your keywords. On page optimization has other uses too, and those get mentioned as well.
SEO Factor Weighting with Todd Freisen
Posted by Brian Mark on August 9, 2007 · 5 Comments
In this episode we talk about the weighting of different factors with Todd Freisen. We get some general ideas of what’s important and what isn’t, then move on to some talk about the Google toolbar and an upcoming reality show.
Myth Busting – SEO 101 Style
Posted by Brian Mark on July 23, 2007 · 6 Comments
Today, we discuss another podcast that I’ve been entertained by lately. He’s been dishing out some “interesting” advice, such as creating doorway pages, keyword stuffing meta tags, and submitting to search engines. We’ll give our take on all of it, pointing you towards the best practices approach.
De-Optimizing sites, Social for SEO and SES San Jose
Posted by Brian Mark on July 16, 2007 · 4 Comments
Jim Hedger and Dave Davies join us to talk about de-optimizing websites, social marketing for SEO’s, and the upcoming SES San Jose.
Social Media Best Practices and More with Rand Fishkin
Posted by Brian Mark on July 11, 2007 · 4 Comments
Rand Fishkin from SEOmoz joins us to discuss social media best practices, linkbait, the linkerati, and the incredible team at SEOmoz. We also discussed the Beginner’s Guide to SEO which is still a very valuable resource for any Noobie out there!
10 SEO Tips with Li Evans
Posted by Brian Mark on June 28, 2007 · 3 Comments
Li Evans of SearchMarketingGurus joined us recently to discuss an article on InformIT.com about 10 Tips for Optimizing a Webpage, which is perfect for our audience. Here is the article, Ten Tips for Optimizing a Web Page for Search Engines
Organic links via content writing
Posted by Brian Mark on June 6, 2007 · 2 Comments
Ever wanted to know how to get links without trying so hard? I know I have. Links take a long time to attain, unless you take shortcuts or follow the advice given out today by Robert Mineo. Writing content can be an excellent strategy for obtaining quality links, and we’ve got several good tips in [...]
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