Search and Management Interaction
Consulting, Industry Issues April 3rd, 2008
Today, David Dalka was on SEO 101. We had a wonderful chat about marketing organizational development and change management in terms of it’s effect on search engine optimization and it was suggested that David should create a session on this at SES and that Brian would sit on it.
David is currently an advisor to stealth mode Internet Advetising startup AdRefinery and has a worked closely with companies creating the future of mobile search marketing. David holds a MBA from the University of Chicago Graduate School of Business (Chicago GSB)
but finds that his experiences at BlackRock were a better preparation for creating the cultural changes that he works to solve everyday now.
[...] shape this vision and create this reality and maybe some famous quotes around the way. It is the furthering of a conversation that started with my appearance discussing these issues on SEO 101 - it starts at the 13:30 mark. Brian Mark said he’d love to see a Search Engine Strategies [...]