This is a catchy phrase, but it’s very true. We’ll get into some of the basics of optimizing your page content. There is a lot more on this topic to come in future podcasts, but this is enough to get you started.
We were asked a question by Chris from edumucation.com. He asks, “What is the difference between High PR and High SERPs.” The answer is night and day, but we’ll explain more in the podcast.
How do you make JavaScript and CSS work in external files? We’ll discuss why you want to put this code external to your page and how exactly you go about doing that.
External CSS example:
<link href=”/whatever.css” rel=”stylesheet” type=”text/css” media=”screen|print|all” />
External JavaScript example:
<script src=”/whtever.js” type=”text/javascript”></script>
What meta tags do you need, and what is a bunch of extra junk in your code? We discuss quite a few of them and give some tips on writing effective meta tags.
Example from ToolBarn.com:
meta name=”keywords” content=”power tools, battery chargers, fasteners, tool parts, air tools, safety glasses, cordless power tools“
meta name=”description” content=”Power Tools and Fasteners - ToolBarn.com offers a large selection of online power tools and fasteners for sale to contractors and home owners, including power tools and air tools.“
Title tags can be very useful, but how do you write a good title tag? We’ll give you some tips for creating good title tags while staying in the recommended length.
File extensions and programming languages are related to each other, but how do they relate to SEO? An explanation of extensions and what affect your programming language has on SEO.
Here’s some of our new podcasting partners - check it out!
My Podcast Alley feed! {pca-9285eac97f09124dc523bcb2b4828060}
You can now subscribe to the beginning SEO podcast via iTunes. Just use this link (or the link on the sidebar when I get that added) and it’ll walk you through it.
What do you need to keep in mind when buying a domain? Well, keyword research, .com vs. .net and the other extensions, and a few more things. There’s lots you should know, and we’ll cover the basics.
Keyword research is a complex task, so how do you go about starting? We’ve had to do that a few times now, so learn from us how to go about properly starting the research process and what tools are out there to help you in the task.
Cloaking. A recently debated topic. What is it, and is it good for your site or bad? Our thoughts on the topic.
This week, we have 3 great topics we’ll be covering.
Monday, we’ll be talking about cloaking - what it is and if you should use it.
Wednesday, we’re covering some easy ways to start doing some keyword research.
Friday, we’ll be talking about choosing a domain name for your new site.
More topics will be covered in the following weeks. Of course, if you’ve got an SEO question, just ask by using the link at the top of the page. We hope to cover everything you want to know in a logical order, so it may not be the next question asked getting answered first, but asking early will let us plan when to answer your question.
We’re getting topics written / recorded and will be posting the first podcast on Monday, 3/12/2007. If you want to get it in iTunes, open it up, click Advanced, Subscribe to Podcast, and put http://podcast.neo1seo.com/?feed=rss2 into the URL box. Once you’ve clicked “OK”, the podcast will automatically show up whenever you launch iTunes. You can also add that url to Google Reader, Bloglines, or any other RSS reader to keep up on what’s happening and make sure you don’t miss an episode.
