Bruce Clay Senior Editor Susan Esparza discusses the SEO Importance of Good Writing, and she compares the two opinions regarding copy writing - writing for the engines or writing for your readers.
When a host doesn’t file log files, find some solutions to collect traffic data like tracking software so you can gather reports and information.
Today, David Dalka was on SEO 101. We had a wonderful chat about marketing organizational development and change management in terms of it’s effect on search engine optimization and it was suggested that David should create a session on this at SES and that Brian would sit on it.
David is currently an advisor to stealth mode Internet Advetising startup AdRefinery and has a worked closely with companies creating the future of mobile search marketing. David holds a MBA from the University of Chicago Graduate School of Business (Chicago GSB)
but finds that his experiences at BlackRock were a better preparation for creating the cultural changes that he works to solve everyday now.
We squashe April Fools rumors like cshel being pregnant, CNN dropping in ranking on Google, plus rumors on keyword stuffing of meta tags.
Robert Garcia of Rumblepup discusses heat maps and navigation and and how he has debated where you should put navigaton on your website and discusses usablility and its SEO Factors.
Open Source Software for Social Networks. LovdByLess is an open source project that has all the features you will need to setup a basic social network. Programmed in Ruby on Rails, it gives you the framework and flexibility you’ll need to get up and running quickly. Special thanks to Rhea Drysdale and Steven Bristol for joining us on this show to discuss their product.
Listeners asks about Geotargeting to Google and how Google indexes pages even when they are different languages.
We review the “Anti-Phishing and Consumer Protection Act of 2008″, also known as S. 2661. The bill is intended to prohibit the collection of identifying information of individuals through deceptive means.
A discussion on the ongoing bad impression of SEOs and how keywords and research play a part.
301 redirects for domains are the main subject of listener email on this episdoe of SEO 101.
Commentary on domain frontrunning and Network Solutions backing down some from automatically registering domains.
We discuss Link Building Schemes and Exchange Schemes with Robert Garcia from Rumblepup.
We have a little fun with the new webcam and chat on Yahoo Live plus we discuss link love, link juice and link condoms in the spirit of Valentines Day. Includes special guest Dave “Fookin” Naylor.
How valuable are subdomains, and should you be using a bunch of them for your site? We’ll share our thoughts, including wisdom from Matt himself.
Learn about the Top Affiliate Challenge real time online reality program where 12 affiliate marketers and three industry gurus will compete for a cash prize. If you’ve done anything in affiliate marketing, start getting your videos ready to go — you won’t want to miss this one.
